Alternative to
5 Alternatives to ActiveCampaign in 2026
People weigh ActiveCampaign alternatives when seat limits and contact-based tiers get in the way of growth, or when the work has moved toward enterprise B2B, store data or app messaging. Typical destinations are Ortto, Salesforce Marketing Cloud Account Engagement, Adobe Marketo Engage, Braze and Klaviyo.
Why people look for an alternative to ActiveCampaign
Seats are capped by plan
Starter and Plus come with a single user seat, Pro with three and Enterprise with five, according to the pricing page. Adding a second editor can force a plan upgrade although the list has not grown.
Capabilities unlock tier by tier
Landing pages, cross-channel messaging and generative AI for content and images begin at Plus. Predictive sending, conditional content and attribution wait until Pro, so a team on Starter often finds the next step does most of the work.
No usable figure to budget with
Cost is quoted per 1,000 contacts on yearly billing, yet the amounts did not appear in the text we fetched. Anyone who must give finance a number has to open the live page or ask for a quote.
The best ActiveCampaign alternatives
- 1
Ortto
Ortto, an Australian vendor, puts a data layer, journeys, SMS, push and live chat into one account. Its security page lists hosting in the EU, US, Australia and Asia, and ISO 27001 and ISO 27701 documents. A 14-day trial is offered, but we could not verify plan prices.
Switch if you Move if you want chat and journeys on shared customer data and will get the plan limits confirmed in writing.
- 2
Salesforce Marketing Cloud Account Engagement
Account Engagement from Salesforce attaches campaigns directly to Salesforce CRM records. The entry price is $1,250 per org per month, set per organization, not per contact. Salesforce says subscriptions are generally prepaid for a year.
Switch if you Move if you are a B2B company on Salesforce CRM and want lead nurture tied to opportunities.
- 3
Adobe Marketo Engage
Marketo Engage is aimed at long B2B funnels, with lead scoring, nurture programs and CRM sync. Adobe publishes no list price and routes buyers to a quote, with licenses described per 1,000 contacts. Editions scale by capacity such as users and API calls.
Switch if you Move if you are a large B2B team with admin staff and a long sales cycle, and can start from a sales call.
- 4
Braze targets consumer brands that mix email, push, in-app and SMS, in four editions: Go, Select, Pro and Enterprise. A shared action-credit pool covers all channels. No dollar figures are published and there is no free plan, though a trial is available.
Switch if you Move if you run an app with high message volume and are ready to negotiate a contract.
- 5
Klaviyo
Klaviyo builds automations around store data such as orders, carts and browsing. The free tier takes 250 active profiles and 500 emails a month, and exceeding either can pause sending. Paid prices sit behind a plan builder.
Switch if you Move if you run an online shop and want flows triggered by purchase behavior.
Before you switch away from ActiveCampaign
Start by exporting contacts together with tags, custom fields and engagement history, and write down every live automation, because branching logic seldom transfers one to one. Decide how many people will log in: ActiveCampaign gives 1, 1, 3 and 5 seats across its four plans, and some destinations bill by seat, org or credit instead. Ask the new vendor how imported inactive contacts affect your invoice. Run both tools for a full send cycle while the new sending domain warms up, then compare deliverability before canceling.
The full ranking of this category is in Best Marketing Automation Software in 2026.
Frequently asked questions
How much does ActiveCampaign cost per month?
The pricing text we fetched in November 2026 showed placeholders instead of amounts, so no figure is stated here. The page says pricing is per 1,000 contacts, billed yearly, in USD, BRL, CAD, AUD, EUR or GBP. A 14-day free trial is offered, and no free plan was listed.
Which of these alternatives publishes a price?
Only Salesforce Account Engagement gives a clear entry figure here, $1,250 per org per month. Klaviyo shows a free tier but keeps paid prices behind a plan builder. Braze and Adobe Marketo Engage are quote-based, and Ortto's prices could not be verified.
Is there an alternative with EU hosting options?
Ortto names EU hosting on its security page, alongside US, Australia and Asia. For the others in this list, the pages we read did not state a region. ActiveCampaign's privacy policy lists locations including the United States and Ireland, but its primary hosting region was not stated.
Do I lose my automations when I leave ActiveCampaign?
Contacts and fields export, but automation maps do not import into another vendor's builder, so plan to rebuild them. Document each trigger, wait step and condition first. Rebuild the welcome series before anything else and test it with internal addresses.