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Experro: cost, fit and limits

Experro is an ecommerce search, content and agent platform sold by Rapidops Inc. d/b/a Experro that includes Site Personalization, Gen AI Search, AI Merchandising and a headless CMS, offered with request-only pricing for each product.

What to know first

Experro sells three products: Discovery, Content and Agents. Site Personalization lives in Discovery, beside Gen AI Search, AI Browse, AI Merchandising, Product Recommendations and Smart Collections. Every product has a Request Pricing button that leads to a contact form, and billing can be monthly, quarterly or yearly. No free plan or trial is stated. Ask which module holds the personalization rules and reports.

Experro at a glance

MakerRapidops Inc. d/b/a Experro, United States
Free planNo
Entry priceQuote only
API accessNo
CategoryBest AI Website Personalization Software in 2026, rank 11 of 11
Websiteexperro.com

Who Experro is best for

Retailers replacing site search

Discovery puts Gen AI Search, AI Browse and Site Personalization in one product, so search results and category pages can be tuned together.

Teams that need a headless CMS

The Content product bundles headless and visual CMS, experiments, A/B testing and AI content generation for multi-site and multilingual sites, so pages and tests live together.

Brands exploring AI agents

The Agents product lists a sales assistant, product Q&A, support agents and voice assistants, with custom agent development offered for needs beyond the packaged agents.

Experro plans and pricing

PlanPriceWhat it includes
DiscoveryNot published (Request Pricing)Gen AI Search, Site Personalization, AI Browse, AI Merchandising, Product Recommendations, Smart Collections, first-party tracking and experimentation.
ContentNot published (Request Pricing)Headless and visual CMS, experiments and A/B testing, first-party tracking and analytics, AI content generation, multi-site and multilingual support.
AgentsNot published (Request Pricing)Ecommerce support, Sales Assistant, Product Q&A, AI Support Agents, Voice Assistants and custom agent development.

Checked November 2026.

What Experro does

Site Personalization
Site Personalization is a module in the Discovery product that tailors the site to each visitor, but the pages we opened give no information about its rules, audience limits, data sources or reporting.
AI Browse and Merchandising
AI Browse and AI Merchandising apply AI to category pages, ordering products for each shopper instead of using one fixed sort, which matters most for stores with large catalogs and many browsing sessions.
Gen AI Search
Gen AI Search is generative search in the Discovery product, sold in the same product family as personalization, so search results and page content can be tuned using the same visitor behavior data.
Experiments and A/B testing
Experiments and A/B testing are listed under the Content product, so tests run next to the CMS where pages are built, which can shorten the path from an idea to a live variant.
First-party tracking
Tracking and analytics appear in both Discovery and Content as first-party tracking, which keeps visitor behavior data within the customer's own domain, though the pages opened do not describe how long that data is kept.
AI Content Generation
AI Content Generation is a Content product feature for drafting site copy, listed on the pricing page without detail on which models, languages or review steps are involved in producing the text.

How Experro handles your data

Experro's privacy policy names Rapidops Inc. d/b/a Experro. Closed accounts are deleted within 6 months, closed free trial accounts within 60 days, and server archival backups are kept 3 months. The policy does not state a hosting region or whether customer data trains AI models. It lists EU-U.S., UK and Swiss-U.S. Data Privacy Framework self-certification and standard contractual clauses, with periodic internal and external audits, but names no ISO 27001 or SOC 2 certification.

Where Experro falls short in practice

  • Search-led suite. Site Personalization is one module in a Discovery product built around ecommerce search, so a site without a catalog gets little from the rest of the package and pays for modules it will not use.
  • Unpublished prices. Every product requires a pricing request, so budgets cannot be set before a sales conversation, and there is no free plan or trial to test the personalization module first.
  • Unverified hosting. The privacy policy gives no hosting region or security certification such as ISO 27001 or SOC 2, which procurement teams will need to ask about directly before sending visitor data to the platform.

Works with

Alternatives to Experro

Experro: common questions

How much does Experro cost?

Experro publishes no prices. Each product has a Request Pricing button that leads to a contact form, and billing can be monthly, quarterly or yearly with upgrades and downgrades. No free plan or trial is stated as of November 2026.

Where is personalization in Experro?

Site Personalization sits in the Discovery product, alongside Gen AI Search, AI Browse, AI Merchandising, Product Recommendations, Smart Collections, first-party tracking and experimentation. The pages we opened do not describe its targeting rules or limits. Ask for a demo of the module and its rules.

What is Experro's Agents product?

Agents lists eCommerce Support, Sales Assistant, Product Q&A, AI Support Agents, Voice Assistants and Custom Agent Development. It is sold separately from Discovery and Content, each with its own pricing request, so it is a distinct purchase. Ask for the pricing form to cover each product.

How long does Experro keep data after I cancel?

The privacy policy says closed accounts are deleted within 6 months and closed free trial accounts within 60 days. Server archival backups are kept for 3 months, which extends how long copies of your data can exist after deletion. Ask about a faster deletion.

Who is the company behind Experro?

The privacy policy names Rapidops Inc. d/b/a Experro. The pricing page shows only the Experro name, and no other legal entity or office was seen on the pages we opened, so ask for the contracting entity in any quote. Ask which entity signs.

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