Tool profile
Rebrandly: cost, fit and limits
Rebrandly is a link management platform from RadiateCapital Limited, an Irish company trading as Rebrandly, that creates branded short links and QR codes on custom domains, with AI posting-time suggestions on paid plans. Plans start free.
What to know first
Rebrandly offers a free plan with 10 links a month, three paid tiers from Essentials to Growth, and a custom Enterprise tier. The pricing page shows two sets of monthly figures for every paid plan, for example $11 and $8 for Essentials, without labeling which is the annual one. Its AI feature recommends the best time to post a link, counted per month by plan. The Enterprise row names GDPR, SOC 2 Type 2 and HIPAA compliance.
Rebrandly at a glance
| Maker | RadiateCapital Limited (trading as Rebrandly), Ireland |
|---|---|
| Free plan | Yes |
| Entry price | Free; Essentials $11 or $8 per month (two sets on the page) |
| API access | No |
| Category | Best AI Link Shortener Software in 2026, rank 3 of 12 |
| Website | rebrandly.com |
Who Rebrandly is best for
Brand teams with several workspaces
Professional gives 2 workspaces and Growth 5, so a company with separate brands or regions can keep link libraries apart.
Regulated organizations
The Enterprise row names SOC 2 Type 2 and HIPAA alongside GDPR, SAML SSO and SCIM, so security reviewers have named items to request evidence for.
Mobile app marketers
Mobile deep linking and dynamic traffic routing sit on higher tiers, which fits campaigns that send people into an app or by device.
Rebrandly plans and pricing
| Plan | Price | What it includes |
|---|---|---|
| Free | $0 per month | 10 links and 10 QR codes a month, 1 custom domain, custom back-halves, 1 link gallery and unlimited clicks and scans. |
| Essentials | $11 or $8 per month (two sets on the page) | 250 links and 250 QR codes a month, 2 custom domains, 10 destination edits, 3 link galleries and 5 AI scheduling suggestions a month. |
| Professional | $32 or $22 per month (two sets on the page) | 1,500 links and QR codes a month, 3 custom domains, 50 destination edits, 2 workspaces, 50 password links, expiration and 35 AI suggestions. |
| Growth | $149 or $104 per month (two sets on the page) | 3,500 links and QR codes a month, 10 custom domains, 150 destination edits, 5 workspaces, mobile deep linking and 100 AI scheduling suggestions. |
| Enterprise | Custom | Custom volumes, GDPR, SOC 2 Type 2 and HIPAA named on the pricing page, SAML SSO, SCIM, 99.99% uptime and a customer success manager. |
Checked November 2026.
What Rebrandly does
- AI scheduling suggestions
- The pricing page says Rebrandly analyzes datapoints to recommend when to post a link, with 5 suggestions a month on Essentials, 35 on Professional and 100 on Growth.
- MCP and Claude Connector
- The home page mentions a Rebrandly MCP and a Claude Connector. The pages read did not explain what actions they allow or which plan includes them.
- Custom domains and back-halves
- One custom domain is free, rising to 10 on Growth. Custom back-halves work on every plan, so readable branded links are possible without paying for a higher tier.
- Link galleries
- Each plan carries a number of link galleries, 1 on Free and 3 on Essentials, which group several links on a branded page that visitors can open from one address.
- Destination edits
- Essentials allows 10 edits to a link's destination a month and Growth 150, so a printed QR code can be repointed to a new page without reprinting any material.
How Rebrandly handles your data
The privacy policy says personal data is kept only as long as necessary for the purposes collected. It does not state Rebrandly's own hosting region, and it says partners maintain servers outside the European Economic Area, including in the United States. The Enterprise row of the pricing page names GDPR, SOC 2 Type 2 and HIPAA compliance. The pages we read did not say whether customer data trains AI models, so the vendor's policy was not checked for that point.
Where Rebrandly falls short in practice
- Two price sets per plan. Each paid plan lists two monthly amounts and the page says it will follow up to lock in an annual price, so the exact cost is unclear before contact.
- Low free volume. Ten links and ten QR codes a month on Free is the tightest allowance among the hosted free plans in this category, so evaluation volume runs out fast.
- AI limited to scheduling. The named AI feature suggests posting times only. The pages read describe no assistant that analyzes traffic, answers questions or writes link text for the user.
Alternatives to Rebrandly
Rebrandly: common questions
What do Rebrandly AI scheduling suggestions do?
The pricing page says the feature analyzes datapoints to recommend the best time to post links. It is metered: 5 suggestions a month on Essentials, 35 on Professional and 100 on Growth. The pages do not describe the data used, so check that before relying on it.
Why does Rebrandly show two prices per plan?
The pricing page lists two monthly figures for each paid plan, such as $11 and $8 for Essentials, without labeling which is annual. It also says it will follow up to lock in an annual price. Ask for the exact amount in writing before signing.
Does Rebrandly hold SOC 2 and HIPAA compliance?
The Enterprise row on the pricing page names GDPR, SOC 2 Type 2 and HIPAA compliance. The text read gives no report dates or scope, so request the reports under an agreement. The privacy policy does not repeat them in the pages we read.
Can I edit a Rebrandly link after printing it?
Paid plans include destination edits, 10 a month on Essentials, 50 on Professional and 150 on Growth. That lets a link point to a new page while the short address stays the same. Free lists no edits, so printed codes there are effectively fixed.
Where does Rebrandly host its data?
The privacy policy does not name Rebrandly's own hosting region. It says partners maintain servers outside the European Economic Area, including in the United States. The company is registered in Ireland, but that does not by itself show where link data is stored, so ask the vendor.