Tool profile
Topol.io: cost, fit and limits
Topol.io is a drag-and-drop email template editor from a Czech team that renders through the MJML engine, adds an AI Assistant for copy and translation, and exports finished templates to more than two dozen sending platforms, with plugin plans for embedding the editor in other products.
What to know first
Topol.io sells a single self-serve PRO plan at $10 per month, plus three plugin plans for software companies at $70, $140 and $300 per month. PRO carries unlimited templates, exports and test emails, and the AI Assistant has no credit meter on that plan. A free trial unlocks every PRO feature. The vendor says the product is built and hosted in the EU, but names no security certification.
Topol.io at a glance
| Maker | Not stated on the vendor pages, Czech Republic |
|---|---|
| Free plan | Free trial only |
| Entry price | $10 per month |
| API access | Yes |
| Category | Best AI Email Template Builders in 2026, rank 1 of 12 |
| Website | topol.io |
Who Topol.io is best for
Freelance email designers
A flat $10 monthly price with unlimited exports and test emails means client work never runs into a monthly cap or an overage line.
Agencies sending to several ESPs
Templates go to Mailchimp, HubSpot, Klaviyo, Brevo, SendGrid and 21 other platforms from the same editor, so one build serves clients on different stacks.
SaaS teams adding an editor to their app
The plugin tiers start at $70 per month for 50 users and rise to 500 users on Business, with white-labeling on every paid plugin plan.
Topol.io plans and pricing
| Plan | Price | What it includes |
|---|---|---|
| Free trial | Start Free | Every PRO feature is unlocked during the trial, and the template you built stays available afterward. |
| PRO | $10 per month | Unlimited templates and HTML exports, version history, AI Assistant and Chat AI without credits, unlimited test emails, premium templates, stock photos and all integrations. |
| Startup (plugin) | $70 per month | Prepaid for 50 users, extra users $1.60 each, unlimited image storage, white-labeling and the AI Assistant. |
| Expansion (plugin) | $140 per month | Prepaid for 100 users, extra users $1.40 each, AI Chat, bring your own AI model, custom editor themes and custom cloud storage. |
| Business (plugin) | $300 per month | Prepaid for 500 users, with extra users at $0.70 each, plus custom blocks, display conditions and the same white-labeling listed on the lower plugin plans. |
Checked November 2026.
What Topol.io does
- MJML rendering
- Templates are rendered through the MJML engine, and the pricing page says the output has been tested across more than 90 email clients, which matters for Outlook-heavy audiences.
- AI Assistant and translation
- The editor includes an AI Assistant that drafts and rewrites copy in place. Multilingual templates use AI translation, with synced sections and loop blocks keeping language versions aligned.
- Chat AI for building templates
- In the Expansion plugin tier, an AI Chat builds and edits a template from a written description, and the same tier lets you bring your own AI model.
- Team features
- Comments, mentions, user roles and permissions are listed on the features page, so reviewers can leave notes on a template without editing the layout itself.
- No per-export fees
- Templates and exports are unlimited on every plan, and the pricing page states there are no per-export or per-API-call fees, so costs stay flat when send volume grows.
How Topol.io handles your data
Topol.io's features and about pages say the product is built and hosted in the EU. The privacy statements name GDPR and CCPA compliance, but no certification such as SOC 2 or ISO 27001 appears on the pages read. The pages read do not say whether customer content or AI prompts are used to train models, and they give no retention period. The legal entity is also not named on those pages, only a Topol headquarters address. Before using the AI Assistant on confidential campaign copy, ask Topol.io for its data processing terms in writing.
Where Topol.io falls short in practice
- Chat AI sits in a higher tier. The AI Chat that builds a whole template from a description is listed under the $140 Expansion plugin plan, not under PRO. A solo user on PRO gets the AI Assistant for copy only.
- Plugin plans are priced per user block. Startup is prepaid for 50 users and Expansion for 100. A product with a few active editors pays for the block, so the plugin route only makes sense when many of your customers will design emails.
- Security paperwork is thin. The pages read name GDPR and CCPA compliance and EU hosting, but no audit report or certification. Procurement teams that require SOC 2 or ISO 27001 will need to ask for documents directly.
Works with
Alternatives to Topol.io
Topol.io: common questions
How much does Topol.io cost per month?
The PRO plan is listed at $10 per month on the pricing page. Plugin plans for embedding the editor start at $70 per month for 50 users, then $140 and $300. A free trial is offered, and the template built during the trial stays available afterward. Prices were read in November 2026.
Does Topol.io limit exports or test emails?
No limit is shown on the PRO plan, which lists unlimited templates, unlimited HTML exports and unlimited test emails. The vendor also states there are no per-export or per-API-call fees. Image hosting on the Startup plugin plan includes 50GB of data traffic, which is a separate meter.
Where is Topol.io hosted?
The features and about pages say the product is built and hosted in the EU, and the company's headquarters is in the Czech Republic. The pages read name no specific data center region or cloud provider, so ask the vendor if a particular country matters to your compliance team.
Can Topol.io write email copy with AI?
Yes. An AI Assistant drafts and rewrites copy inside the editor, and AI translation handles multilingual templates. PRO lists the AI Assistant and Chat AI with no credits. The Expansion plugin tier adds an AI Chat that builds templates and a bring-your-own-model option.
Which sending platforms does Topol.io connect to?
The product page names Mailchimp, HubSpot, Klaviyo, Brevo and SendGrid and says templates can be sent to 21 other platforms. The full list of those 21 was not captured on the pages read, so check the integrations page for your ESP before subscribing.