Tool profile
Unitag: cost, fit and limits
Unitag is a QR code and GS1 Digital Link platform made by UNITAG SAS of France that creates dynamic codes, campaign dashboards and digital business cards, with AI-written monthly reports built from scan data. Plans are quoted in pounds.
What to know first
Unitag publishes starting prices only: QR plans from £19 a month, GS1 and API plans from £12, and custom pricing for partners. The four QR tiers, Silver, Gold, Platinum and Diamond, are sized by dynamic code and team member counts, but their amounts sat on a page that returned an error. The vendor says all scan data is stored in Europe.
Unitag at a glance
| Maker | UNITAG SAS, France |
|---|---|
| Free plan | No |
| Entry price | From £19 per month |
| API access | Yes |
| Category | Best AI QR Code Generators in 2026, rank 8 of 13 |
| Website | unitag.io |
Who Unitag is best for
Packaging and product teams
GS1 Digital Link codes are generated from GTINs with batch creation from a GTIN file, and a health check alerts on broken links before customers scan.
Multi-brand organizations
Brand control sets color, logo and shape per brand, landing pages run under the customer's own domain, and Diamond adds sub-organizations.
Regulated European buyers
A French entity, EU-stored scan records, a DPA on request and a stated GDPR position suit buyers who prefer a European supplier.
Unitag plans and pricing
| Plan | Price | What it includes |
|---|---|---|
| QR plans (Silver, Gold, Platinum, Diamond) | From £19 per month | Unlimited codes and scans with no per-scan fees, dynamic codes, campaigns, analytics and digital business cards, tiered by dynamic code and team counts. |
| GS1 and API | From £12 per month | GS1-conformant 2D barcodes with a built-in Digital Link resolver, REST API access and serialized QR codes. |
| Partner programme | Custom pricing | White-label and resale terms agreed case by case with the vendor, for agencies and resellers that offer codes to their own clients. |
Checked November 2026.
What Unitag does
- AI-written reports
- An automatic monthly summary per brand, range or department is generated from scan data, which spares marketers building reports by hand. Finance and agency reviewers can pull them without help from the vendor.
- Shared dashboard
- Creations, usage and latest activity appear in real time, and consolidated reports export to xlsx for finance or agency reviews. Creations, usage and latest activity are visible in real time, and consolidated reports export to xlsx for reviews.
- Campaign comparison
- Data per QR code lets a team compare how different placements perform within the same campaign. Data per QR code lets a team compare how different placements perform within the same campaign, such as shelf, label and poster.
- vCard Pro
- Digital business cards can be rolled out across a team with consistent branding, managed from the same account as the codes. Digital business cards can be rolled out across a team with consistent branding, managed from the same account as the codes themselves.
- Diamond controls
- The top tier adds sub-organizations, SSO, an audit log and a 99.98% uptime SLA for larger organizations with governance needs. The top tier adds sub-organizations, SSO, an audit log and a 99.98% uptime SLA for larger groups that have governance needs.
How Unitag handles your data
The vendor's GDPR page states every scan and every record is stored on servers in Europe, with no hosting provider named. The privacy policy says personal data is kept while services are provided and afterward for legal and regulatory obligations and fraud monitoring, following French and EU limitation periods. A data processing agreement is offered on request. The policy does not mention AI or model training, and no ISO or SOC 2 claim was found.
Where Unitag falls short in practice
- Tier prices not readable. The page that holds per-tier amounts returned an HTTP 404, so a buyer cannot compare Silver to Diamond without asking. Per-tier prices are therefore unknown to anyone reading the public pages.
- No free option named. The pages read name no free plan or trial, so testing before paying requires contacting the vendor. That slows down a first test for small teams, who must ask sales for access.
- Price currency varies. List prices are shown in pounds, euros or dollars by region, so the same plan can look different across markets. Compare totals only after checking which currency each quote uses.
Alternatives to Unitag
Unitag: common questions
How much does Unitag cost?
The pricing page shows QR plans from £19 a month, GS1 and API plans from £12 a month and custom pricing for the partner programme. It says GB list prices were published on 18 August 2026 and appear in pounds, euros or dollars by region. Per-tier amounts were not readable.
What are Unitag's QR plan tiers?
Silver, Gold, Platinum and Diamond. They are chosen by the number of dynamic QR codes and team members, with unlimited scans and no per-scan fees. Diamond adds sub-organizations, SSO, an audit log and a 99.98% uptime SLA. Amounts per tier were on a page that returned a 404.
Does Unitag support GS1 Digital Link?
Yes. Its GS1 and API plans generate GS1-conformant 2D barcodes with a built-in Digital Link resolver, create codes from GTINs, and support batch creation from a GTIN file. A packaging health check alerts teams on broken links before customers scan.
Where does Unitag store scan data?
The vendor's GDPR page says every scan and record is stored on servers in Europe, without naming a hosting provider. UNITAG SAS is a French company, and a data processing agreement is available on request. The vendor does not claim ISO or SOC 2 on the pages read.
What AI feature does Unitag name?
Unitag names AI-written reports: an automatic monthly summary per brand, range or department generated from scan data. The pages read do not describe which model is used or whether customer scan data is used for training, so ask before enabling it.