Tool profile
Datawrapper: cost, fit and limits
Datawrapper is a chart, map and table tool made by Datawrapper GmbH in Berlin that lets newsrooms, researchers and companies create and embed data visualizations through a guided editor, with no design layer and no AI feature described on its pages.
What to know first
Datawrapper has a free plan, Pro at $21 per user per month excluding VAT, Business at $39 and a quoted Enterprise tier. The page does not state the billing interval for those figures. Free charts carry an attribution line, and PDF and SVG export begin on Pro. Account data sits in Frankfurt, while published charts are served from Virginia. No AI feature is described on the pages checked.
Datawrapper at a glance
| Maker | Datawrapper GmbH, Germany |
|---|---|
| Free plan | Yes |
| Entry price | $21 per user per month for Pro (billing interval not stated) |
| API access | Yes |
| Category | Best AI Infographic Makers in 2026, rank 7 of 11 |
| Website | datawrapper.de |
Who Datawrapper is best for
Newsrooms
One-click publish, update and revert let a reporter fix a chart without a review cycle, and published charts stay online after a plan change or cancellation.
Research and policy teams
A step-by-step editor, collaboration with comments and per-folder workspaces suit groups where several analysts share a visualization standard. Its charts then look the same across authors.
Organizations with brand standards
Typography, palette and layout can be customized, and a custom theme add-on exists for companies that need a fully branded look.
Datawrapper plans and pricing
| Plan | Price | What it includes |
|---|---|---|
| Free | Free | Create, publish and embed charts, maps and tables, PNG download, a 'Created with Datawrapper' attribution and a 30-day edit history. |
| Pro | $21 per user per month excluding VAT | Attribution removal, PDF and SVG download, 90-day edit history, custom fields, image publishing and email and priority support. |
| Business | $39 per user per month excluding VAT | Everything in Pro plus waterfall and dual-axis charts, advanced team permissions and a one-year edit history. |
| Enterprise | Contact us, custom quote | Custom agreements with uptime and support guarantees, self-hosting of published visualizations, SAML SSO, an account manager and unlimited edit history. |
Checked November 2026.
What Datawrapper does
- Guided editor
- A step-based editor walks a user through data, chart type, annotation and publish, which keeps non-designers from making avoidable styling errors. The flow is the same for every chart type.
- Real-time collaboration
- Several people can edit the same visualization and comment on it, which helps editorial teams where a chart passes through multiple reviewers. Comments stay attached to the visualization itself for later review.
- Publish and revert
- A chart can be published, updated or reverted in one step without a team review cycle, though permission settings on Business can add control. Newsrooms on deadline benefit most from this speed.
- Embed and export
- Visualizations embed on the web and on mobile, export to PowerPoint or print, and the free plan allows PNG download. Print and presentation use is covered alongside web embeds.
- Workspaces
- Folders, an archive and workspaces keep team settings separate, so a large organization can run several desks without sharing a single chart pool. Business and Enterprise add finer permissions on top of that.
How Datawrapper handles your data
According to the privacy page, user account data is stored on AWS in Frankfurt (eu-central-1) while published charts are served from AWS in Virginia (us-east-1), and blog analytics through Matomo are hosted in Europe. The sections we read did not state whether customer data trains any model, or give a retention period, and no certifications are named for Datawrapper itself. Published charts stay online after a plan change or cancellation. Because no AI feature is described, model training may be a smaller concern, but the vendor's position was not stated.
Where Datawrapper falls short in practice
- No AI described. The pages we read name no AI feature, so layout generation, prompt-to-chart and AI suggestions are not available on the evidence we saw. Buyers wanting generated layouts will need another product.
- Custom themes are expensive. A custom theme costs $499 a month excluding VAT, with $299 a month for each extra theme, which puts full branding in enterprise territory. That is a large step for a design team that just wants a house style.
- Free charts carry attribution. Free output shows 'Created with Datawrapper' and only PNG download. Removing attribution and exporting PDF or SVG needs Pro at $21 per user. Plan the upgrade early if an editor needs the clean output.
Works with
Alternatives to Datawrapper
Datawrapper: common questions
Does Datawrapper use AI?
No AI feature is described on the pages we checked, so we do not claim one. Datawrapper positions itself on guided chart, map and table creation. If AI layout or prompt generation matters, compare Visme or Venngage. Its strength is chart accuracy and quick publishing.
How much does Datawrapper Pro cost?
Pro is $21 per user per month excluding VAT and Business is $39. The page labels the currency as USD and shows a monthly and annual toggle, but does not state the interval for those figures. Confirm at checkout. Prices exclude VAT.
Where does Datawrapper host data?
User account data is on AWS in Frankfurt (eu-central-1), and published charts are on AWS in Virginia (us-east-1), per the privacy page. Embeds of public charts therefore load from a US region, which matters for strict residency rules. Teams in regulated sectors should ask the vendor for the full hosting terms.
Can I remove the Datawrapper attribution?
Yes, on Pro and above. Free charts carry a 'Created with Datawrapper' line. Pro also adds PDF and SVG downloads, a 90-day edit history and email and priority support. Free charts show an attribution line, PNG is the only free download, and Pro lifts both limits. Business adds waterfall and dual-axis charts, which also matters to some data teams.
What happens to charts if I cancel Datawrapper?
The pricing page says published charts stay online after a plan change or cancellation. That reduces the risk of broken embeds, though you lose paid features such as attribution removal when you downgrade to Free. Check which paid features you would lose.