Tool profile
Flourish: cost, fit and limits
Flourish is a data visualization and storytelling platform operated by Canva UK Operations Limited that creates animated charts, maps and scrolling stories for websites, slides and Canva designs, with an AI Assistant and a connector for MCP-compatible assistants.
What to know first
Flourish publishes no numeric price for any paid tier. Free covers unlimited projects with attribution on public embeds, Presenter is reached through a Canva Business or Enterprise plan, and Publisher and Enterprise are custom contracts. The homepage claims ISO 27001 certification and the privacy policy says content is primarily stored in the EEA. The Assistant refines charts from plain-language requests, with allowances that scale by plan.
Flourish at a glance
| Maker | Canva UK Operations Limited, United Kingdom |
|---|---|
| Free plan | Yes |
| Entry price | Quote only |
| API access | Yes |
| Category | Best AI Infographic Makers in 2026, rank 8 of 11 |
| Website | flourish.studio |
Who Flourish is best for
Data journalists
Scrollytelling, annotations, filters and time sliders let a reporter turn a dataset into a stepped narrative that readers move through by scrolling.
Canva Business customers
Presenter is billed through Canva and brings interactive charts into Canva designs without Flourish attribution, which suits teams already living in that workspace.
Security-conscious organizations
ISO 27001 certification is named on the homepage and EEA storage is described in the policy, which is more than most pages in this ranking state.
Flourish plans and pricing
| Plan | Price | What it includes |
|---|---|---|
| Free | Free, no price shown | Unlimited projects, the full template range, private unpublished work, responsive graphics, Starter-level Assistant access and public embeds with attribution. |
| Presenter (via Canva) | No price shown; needs a Canva Business or Enterprise plan | Everything in Free plus interactive charts in Canva, embeds without attribution in Canva, PowerPoint charts, image and SVG export and Standard Assistant access. |
| Publisher | Custom quote, no minimum stated | Everything in Presenter plus team collaboration, attribution-free website embeds, scrollytelling, one custom theme, live data updates and HTML export. |
| Enterprise | Custom quote, no minimum stated | Everything in Publisher plus advanced security, SSO, multiple custom themes, a live rendering API, an account manager, SLAs and Maximum Assistant access. |
Checked November 2026.
What Flourish does
- Template catalog
- More than 50 templates cover bar charts, interactive maps and Sankey diagrams, so a team begins from a working structure and edits the data. Each one is editable.
- Flourish stories
- Stories combine several charts and captions into a multi-step explainer, which keeps a long argument readable on a phone as well as on a desktop.
- Narrative controls
- Annotations, animation, filters and time sliders let a viewer step through a change over time instead of reading one static snapshot. Readers control the pace of the story.
- PowerPoint support
- Visuals are described as staying animated and interactive inside slides, which matters for presenters who would otherwise screenshot a chart. Presenters keep the motion without recording a video.
- Assistant and Connector
- The Assistant edits charts from typed requests, and the Connector links Flourish to MCP-compatible AI tools so a user can start from an assistant. Allowances rise on higher plans.
How Flourish handles your data
The privacy policy says user content is primarily stored on secure servers within the European Economic Area, with safeguards for transfers outside the UK and EEA. Closed accounts have user content deleted, while frozen accounts are retained for a minimum of two years after closure, and legal or backup retention may apply. The policy states that prompts and results are analyzed to provide and enhance AI tools such as the Assistant, but it does not explicitly say whether content trains models. The homepage states ISO 27001 certification; SOC 2 is not stated.
Where Flourish falls short in practice
- No published paid prices. Because Presenter, Publisher and Enterprise show no figure, a buyer cannot compare monthly cost with other tools until they speak with sales or Canva. Budget approval may stall.
- Presenter depends on Canva. The Presenter tier is available only with a Canva Business or Enterprise plan and billed through Canva, so an individual cannot buy it directly from Flourish.
- Attribution on free embeds. Public embeds on the free plan show attribution, and removal needs Presenter inside Canva or PowerPoint, or Publisher and above for websites. Newsrooms embedding on websites should plan for Publisher.
Works with
Alternatives to Flourish
Flourish: common questions
How much does Flourish cost?
No numeric price is published for any paid plan. Free has no price, Presenter is available through a Canva Business or Enterprise plan and billed by Canva, and Publisher and Enterprise are custom quotes with no stated minimum. Expect to contact sales or Canva for figures.
Is Flourish owned by Canva?
The company pages say Canva acquired Flourish in 2022, and the copyright line describes it as a Canva UK Operations Limited brand. The footer gives a London address, which supports a United Kingdom headquarters for the operating company. Treat it as a Canva brand.
Is Flourish ISO 27001 certified?
The homepage states that Flourish is ISO 27001 certified. SOC 2 is not stated on the pages we read, and the privacy policy does not claim a certification. Ask the vendor for the certificate itself if procurement requires evidence. Certificates carry a scope and date.
Can Flourish connect to AI assistants?
Yes. The site describes a Flourish Connector that links Flourish to MCP-compatible AI tools so a user can begin creating from an assistant. The in-product Assistant separately refines charts from typed requests, with allowances that rise by plan. Check plan limits first.
Where does Flourish store my data?
The privacy policy says content is primarily stored on secure servers within the EEA, with transfers outside the UK and EEA covered by safeguards. It does not name a cloud provider or specific region in the section we read. Ask for the provider if needed.