Tool profile
ProRankTracker: cost, fit and limits
ProRankTracker is a rank tracking service whose privacy policy names no legal entity, offering daily top-100 position updates, local, mobile and Google Business Profile tracking and AI Overviews, AI Mode and AI platform tracking to agencies and SEO freelancers.
What to know first
ProRankTracker prices by terms. Starter lists 1,000 terms at $99 with $89 shown beside it, Pro lists 2,000 terms at $149 with $134 beside it, and Agency runs from $199 for 3,000 terms to $1,039 for 20,000, custom above. The page does not label which figure is which billing period, though a toggle shows 10 percent off annually. A free trial covers 100 terms for 7 days, with no card.
ProRankTracker at a glance
| Maker | Pro Rank Tracker (no legal entity named on the privacy policy), Israel |
|---|---|
| Free plan | Free trial only |
| Entry price | $99 per month (Starter, shown with $89 beside it) |
| API access | Yes |
| Category | Best AI Rank Tracking Software in 2026, rank 6 of 11 |
| Website | proranktracker.com |
Who ProRankTracker is best for
Local SEO agencies
Starter includes local and mobile tracking plus Google Business Profile Maps tracking, which matters for clients who compete in map results as well as web results.
Agencies serving many clients
Agency lists unlimited users, an API, 20,000 Insta-Checks and a dedicated customer success manager, and a MyRanks client app appears on Pro.
Freelancers with 1,000 to 3,000 terms
Starter and Pro give unlimited URLs and projects, so the term count is the main cap, which keeps pricing easy to model.
ProRankTracker plans and pricing
| Plan | Price | What it includes |
|---|---|---|
| Free Trial | Free for 7 days | 100 terms with all premium features enabled, including AI tracking and reporting. No credit card is required to start. |
| Starter | $99 (shown with $89 beside it) | 1,000 terms, top 100 daily rank updates, local and mobile tracking, Google Business Profile Maps tracking, unlimited URLs and projects, AI Overviews, AI Mode and AI platforms. |
| Pro | $149 (shown with $134 beside it) | 2,000 terms, everything in Starter, Data Studio integration, the MyRanks client app, unlimited reports and 10 users. |
| Agency | From $199 for 3,000 terms, up to $1,039 for 20,000 terms | API access, update-on-demand, unlimited users, 20,000 Insta-Checks and a dedicated customer success manager. Custom pricing above 20,000 terms. |
Checked November 2026.
What ProRankTracker does
- Top 100 daily updates
- Starter refreshes top-100 positions daily for 1,000 terms, which gives a deeper view than trackers that stop at the top 30 or top 50. The depth matters for long-tail terms that sit between positions 30 and 100.
- Local and mobile tracking
- Positions can be tracked by location and device, including Google Business Profile Maps tracking, which a local business needs for its map pack. The vendor lists this on Starter, so smaller clients can use it without paying for Pro.
- AI Overviews and AI platforms
- AI Overviews and AI Mode tracking is listed on Starter, and AI platform tracking is described as tracking brand mentions in generated answers. Free-trial accounts include the same AI tracking, so the trial is a fair test of this feature.
- Reporting and Data Studio
- Pro adds Data Studio integration, the MyRanks client app and unlimited reports, so clients can view their own positions without a PDF each month. Ten users are included on Pro, and Agency removes the user cap.
- Insta-Checks and API
- Agency adds on-demand updates, 20,000 Insta-Checks and API access, which suits teams that trigger position checks right after publishing. Update-on-demand sits only on the Agency tier, which is the price of faster checks.
How ProRankTracker handles your data
The privacy policy names no formal legal entity. It does not address AI training, and says aggregated data may be used for industry and academic research. Personal data is kept only as long as required and deleted once no longer needed, although accountancy records may be kept longer where the law requires. Hosting is by third-party providers, some possibly outside the EEA, and no region is specified. No certification is mentioned. The policy describes TLS, firewalls and secure server facilities as the security measures in place.
Where ProRankTracker falls short in practice
- Two unlabeled prices per plan. Starter shows $99 with $89 beside it, and Pro $149 with $134, with no billing period named, so the cheaper figure may or may not be what you pay each month.
- Short, capped trial. The trial lasts 7 days and covers 100 terms, which is too small to test a realistic keyword list or a week of daily position changes across several projects.
- Large plans are quoted. Above 20,000 terms the vendor quotes by contact only, and the Agency range between 3,000 and 20,000 terms is shown as a price span instead of fixed tiers.
Works with
Alternatives to ProRankTracker
ProRankTracker: common questions
Why does ProRankTracker show two prices per plan?
The plans page shows Starter as $99 with $89 beside it, and Pro as $149 with $134, both labeled with the same term counts. A monthly and annual toggle indicates 10 percent off annually, but the figures are not labeled by billing period, so confirm at checkout.
How big is the ProRankTracker trial?
The trial is free for 7 days, covers 100 terms and has all premium features enabled, including AI tracking and reporting. No credit card is required. That is enough to test one small project, not a full client keyword list.
Does ProRankTracker track Google Business Profile results?
Starter lists Google Business Profile Maps tracking together with local and mobile tracking. The pages we read do not state how many locations a plan allows, so ask about location limits if you manage multiple stores. Ask how many locations and device types count toward the term allowance before you set up each client.
Can I get ProRankTracker data through an API?
API access is listed on the Agency tier, together with update-on-demand, unlimited users and 20,000 Insta-Checks. Pro adds a Data Studio integration instead. A smaller team that wants programmatic access has to move up to Agency. Agency pricing also starts at $199 for 3,000 terms, so API access is not free of capacity cost.
Where is ProRankTracker data hosted?
The privacy policy says third-party hosting providers are used, some possibly outside the EEA, and it names no region. It describes TLS, firewalls and secure server facilities, and it names no certification. It also does not address AI training. Ask the vendor for a processor list if you need one.