Tool profile
Yext: cost, fit and limits
Yext is an enterprise digital presence platform that manages verified brand data in a Knowledge Graph and distributes it to listings, reviews and content channels, with Scout visibility insights and Yext AI workspaces for large multi-location brands.
What to know first
Yext publishes no prices and no plan tiers. The homepage offers Get a demo and Talk to an expert, so every purchase starts with sales. The product is built around the Knowledge Graph, a verified brand data layer, with listings, reviews and content on top, plus Scout for visibility and competitive insights. The trust center names SOC 2, GDPR, HIPAA, PCI DSS and CPRA, which is more than any other vendor here states.
Yext at a glance
| Maker | Yext (legal name not stated on the pages opened), Not stated on the vendor pages |
|---|---|
| Free plan | No |
| Entry price | Quote only |
| API access | Yes |
| Category | Best AI Local SEO Software in 2026, rank 9 of 12 |
| Website | yext.com |
Who Yext is best for
Enterprises with regulated data
The trust center names SOC 2, GDPR, HIPAA, PCI DSS and CPRA, so a security review has public documents to start from.
Engineering-led marketing teams
API documentation and a CLI with Config-as-Code resources are listed, so brand data can be managed as code rather than only through screens.
Brands treating AI answers as a channel
The vendor presents an agentic marketing platform in which agents work from verified brand data, with Scout reporting visibility and competitor insights.
Yext plans and pricing
| Plan | Price | What it includes |
|---|---|---|
| Enterprise platform | Not published (Get a demo) | Listings, reviews, content, brand data in the Knowledge Graph, Scout and Yext AI, scoped in a sales conversation. |
| Demo | No price shown | The homepage's Get a demo route is the entry point, and no self-serve checkout or free tier was found on the pages read. |
| Talk to an expert | No price shown | A sales conversation about scope and locations; the pages read give no price list, location bands or contract term. |
Checked November 2026.
What Yext does
- Knowledge Graph
- The verified brand data layer that other Yext products draw from, intended to keep one source of truth for locations, hours, services and other facts.
- Scout
- Visibility and competitive insights for a brand's locations. The homepage text that was read does not say which search engines or which AI answers it measures, or how often it refreshes.
- Yext AI workspaces
- Shared workspaces where marketers and agents collaborate, drawing on the verified brand data. The pages read do not list model providers, approval controls or limits on what an agent may publish.
- Listings, reviews and content
- Listings, review management and content management sit on the same platform as the brand data, as separate areas of the product, so one record can feed several public channels at once.
- API, CLI and Config-as-Code
- API documentation and a command-line tool with Config-as-Code resources let developers manage configuration in version-controlled files, which suits teams that review changes before they ship.
How Yext handles your data
Yext's trust center names SOC 2, GDPR, HIPAA, PCI DSS and CPRA, and does not mention ISO 27001. It also has an AI Training Data entry, but the pages read give no detail, so whether customer data trains models is not stated here. Data Center and Cloud Hosting entries are named without a region. The privacy policy page returned only navigation text when read, so retention and training terms were not read. Request the written AI and data terms before a pilot.
Where Yext falls short in practice
- Nothing is priced publicly. No price, plan tier, location band or trial appears on the pages read, so a buyer cannot estimate cost before a demo. Small and mid-size businesses will find this hard to compare.
- AI terms are not readable. The trust center lists an AI Training Data entry without detail, and the privacy policy page returned only navigation text. Both need to be obtained from the vendor in writing.
- No headquarters is named. The Office Locations page lists Budapest, Arlington, Hyderabad, London, New York, Paris and West Palm Beach but names no headquarters, and the legal entity is not stated on the pages read.
Works with
Alternatives to Yext
Yext: common questions
How much does Yext cost?
Yext publishes no prices. The homepage offers Get a demo and Talk to an expert, and no plan tiers or location bands were found as of November 2026. Expect a quote that depends on location count and the products chosen.
What is the Yext Knowledge Graph?
The Knowledge Graph is Yext's verified brand data layer, the structured record that listings, reviews, content and AI agents draw from. The vendor presents it as the base for its agentic marketing platform, so migrating away means rebuilding that record elsewhere.
Does Yext hold security certifications?
The trust center names SOC 2, GDPR, HIPAA, PCI DSS and CPRA. ISO 27001 is not mentioned on the pages read. Ask for the current reports and their scope, since a name on a trust center is not an audit report.
Where is Yext headquartered?
The pages read do not say. The Office Locations page lists Budapest, Arlington VA, Hyderabad, London, New York, Paris and West Palm Beach without naming a headquarters, and the legal entity name was not found on the pages opened, so ask who signs.
Does Yext have an API?
Yes. The site lists API documentation and a CLI with Config-as-Code resources, so developers can manage configuration programmatically. Rate limits, authentication methods and pricing for API access were not stated on the pages read, so an engineering team should confirm them before planning an integration.