Tool profile
DashThis: cost, fit and limits
DashThis is a marketing dashboard and reporting tool made by Moment Zero Inc. that connects marketing platforms and builds client dashboards and scheduled reports, with AI Insights that summarize wins, drops and opportunities, for agencies and in-house marketers.
What to know first
DashThis sells four tiers priced by dashboards and data sources, all with unlimited users and unlimited integrations: Individual at $44 a month paid yearly, Professional at $139, Business at $279 and Standard at $429. A 14-day trial includes 10 dashboards. AI Insights PRO, which adds a chat mode, is a separate add-on available on every plan, so the AI line item sits above the quoted tier price.
DashThis at a glance
| Maker | Moment Zero Inc. d.b.a. DashThis, Canada |
|---|---|
| Free plan | Free trial only |
| Entry price | $44 per month paid yearly for Individual ($54 monthly) |
| API access | No |
| Category | Best AI Marketing Reporting Software in 2026, rank 5 of 13 |
| Website | dashthis.com |
Who DashThis is best for
Agencies that clone dashboards
Ready-made templates, preset KPI bundles and dashboard cloning let an account manager spin up the next client's dashboard from the last one.
Freelancers with a few clients
Individual covers 3 dashboards and 15 sources for $44 a month paid yearly, which fits a consultant who reports on a short list of clients.
Buyers who read privacy policies
The policy states where data is stored and what OpenAI may do with AI Insights data, which is more detail than most vendors on this list give.
DashThis plans and pricing
| Plan | Price | What it includes |
|---|---|---|
| Individual | $44 per month paid yearly ($54 monthly) | 3 dashboards and 15 sources, with unlimited integrations and unlimited users; the monthly price is higher at $54 and saves $120 a year when paid yearly. |
| Professional | $139 per month paid yearly ($164 monthly) | 10 dashboards and 40 sources, with unlimited integrations and unlimited users; paying yearly instead of monthly saves $300 over twelve months. |
| Business | $279 per month paid yearly ($324 monthly) | 25 dashboards and 100 sources, with unlimited integrations and users; the page marks this tier Most Popular and shows $540 saved on yearly billing. |
| Standard | $429 per month paid yearly ($499 monthly) | Slider from 50 to 1,500-plus dashboards and 200 to 6,000-plus sources, unlimited integrations and users. |
| AI Insights PRO add-on | $19 per month, or $15 billed yearly | Adds a chat mode to the one-click AI Insights summaries; sold on top of any plan. |
Checked November 2026.
What DashThis does
- AI Insights
- One click generates summaries of wins, performance drops and opportunities from a dashboard, so a client note can start from a draft instead of from a blank document.
- Automatic data connections
- KPIs update automatically from connected sources such as Google Analytics and Google Ads, so a dashboard shows current numbers without anyone exporting data or pasting figures into slides each month.
- Templates and cloning
- Ready-made templates and preset KPI bundles, together with dashboard cloning, cut setup time when a new client resembles one you already report on for another account.
- Delivery options
- Reports can be scheduled by email or offered as live dashboards behind white-label URLs, and preset color themes let an agency match each client's brand without design work.
- Calculated widgets and CSV import
- Calculated widgets derive new metrics from existing ones, such as cost per lead from spend and leads, and CSV import brings in data from tools that have no ready connector.
How DashThis handles your data
The privacy policy says DashThis processes and stores data in Canada, with subcontractors possibly elsewhere. For AI Insights it states that data is not stored, logged or used to train AI models by OpenAI or its subcontractors. Personal information is kept no longer than necessary and destroyed within a reasonable time after cancellation, with no fixed period given. No certification such as SOC 2 or ISO 27001 is named on the policy page, and DashThis's own training practice is not stated.
Where DashThis falls short in practice
- Dashboard and source caps. Individual allows 3 dashboards and 15 sources, Professional 10 and 40, Business 25 and 100. An agency with 30 clients lands on Standard at $429 or more, and needs a quote beyond that.
- AI is an add-on. AI Insights PRO costs $19 a month on top of any plan, and no public API is mentioned. Data leaves through an MCP connector for Claude or ChatGPT, or by scheduled email.
Works with
Alternatives to DashThis
DashThis: common questions
How much does DashThis cost?
Individual is $44 a month paid yearly or $54 billed monthly. Professional is $139 yearly, Business $279 and Standard $429, each with higher monthly rates. AI Insights PRO is an extra $19 monthly or $15 yearly. A 14-day trial includes 10 dashboards.
What does DashThis AI Insights do?
AI Insights analyzes marketing dashboards in one click and highlights what performs well, what does not and where to focus. AI Insights PRO adds a chat mode. A DashThis MCP connector lets Claude or ChatGPT read dashboards. The page does not describe accuracy checks, so review every summary before sending it to a client.
Does DashThis use my data to train AI?
For AI Insights, the privacy policy says data is not stored, logged or used to train AI models by OpenAI or its subcontractors. It does not state DashThis's own training practice for other data. Request written confirmation if your client contracts forbid any model training.
Where does DashThis store data?
The privacy policy says DashThis processes and stores data in Canada, while subcontractors may operate elsewhere. No European region is mentioned on the pages opened. If a client requires EU-only storage, ask about hosting options in writing before connecting that client's accounts.
How many dashboards do I need on DashThis?
Plan one dashboard per client report, then add any internal views. Individual includes 3, Professional 10, Business 25 and Standard starts at 50. Each plan also caps data sources, so count connected accounts. Cloning a dashboard for a similar client counts against the cap.