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Asana: cost, fit and limits

Asana is a work management platform made by Asana, Inc. that tracks tasks and projects, groups them into portfolios and adds AI Studio and AI Teammates for automation. Unlimited portfolios appear in its Advanced plan. It serves cross-functional teams from two-person groups to enterprises that need a central view of many initiatives.

What to know first

Asana prints prices for the plan that includes portfolios, which is rare in this category: Advanced at $24.99 per user monthly on annual billing lists unlimited portfolios. AI is metered separately, with an account-level pool of AI Studio credits and prepaid or pay-as-you-go requests at 50 or 60 cents. The legal pages we read did not state hosting regions or AI training, so those need a direct question.

Asana at a glance

MakerAsana, Inc., United States
Free planYes
Entry price$10.99 per user per month (Starter, billed annually)
API accessYes
CategoryBest AI Project Portfolio Management Software in 2026, rank 1 of 10
Websiteasana.com

Who Asana is best for

Leaders who want portfolio roll-ups at a printed price

Advanced lists unlimited portfolios at $24.99 per user, so a department head can budget a rollup without waiting for a quote.

Small teams starting free

The Personal plan is free for up to two users, which lets a pair of managers test projects and views before any purchase.

Teams that want to buy AI by usage

Prepaid packs cost $0.50 per request and pay as you go costs $0.60, which lets a finance owner cap AI spend rather than pay for seats.

Companies with growing seat counts

Starter has no user seat limits, and seats can be added in increments of one for two to five total users, so growth is gradual.

Asana plans and pricing

PlanPriceWhat it includes
PersonalFree forever, up to two usersThe entry plan, with no portfolios or AI Studio allowance listed on the pricing page.
Starter$10.99 per user per month, or $13.49 billed monthlyNo seat limit and an AI Studio allowance of 50,000 credits per billing account, with no portfolios listed.
Advanced$24.99 per user per month, or $30.49 billed monthlyUnlimited portfolios, no seat limit and an AI Studio allowance of 75,000 credits per billing account.
EnterpriseContact salesIncludes Advanced features and portfolios, with 200,000 AI Studio credits per billing account and a custom quote.
Enterprise+Contact salesIncludes the same portfolio access and credit allowance as Enterprise, with further enterprise controls that the pricing page leaves to the sales team to describe.

Checked October 2026.

What Asana does

Unlimited portfolios
Advanced and above list unlimited portfolios, which collect projects for status roll-ups across teams. The pricing page does not describe scenario ranking or role-based capacity modeling.
AI Studio credits
Credits are allocated per billing account and rise from 50,000 on Starter to 200,000 on Enterprise. The comparison table's columns are ambiguous, so confirm the exact allowance for your plan.
AI Teammates
The table lists five requests per user per month for AI Teammates, with account caps of 50 requests on Starter and Advanced and 250 on Enterprise. These caps are low for heavy use.
Pay for AI by request
Prepaid usage packs cost $0.50 per request and pay as you go costs $0.60 billed monthly. An on-demand option at $5.99 per user a month is also listed.
No trial, no refunds
The pricing page mentions no free trial beyond the Personal plan and says Asana does not offer refunds, so buyers should pilot on Personal or ask sales for terms.

How Asana handles your data

Asana's terms say, as between Asana and the customer, that customer data is controlled by the customer, and a section on Asana AI sets user duties such as human oversight and checking outputs for accuracy. The page we opened did not say whether Asana trains AI models on customer data, nor where data is hosted, and it incorporates a privacy statement and data processing addendum that were not opened. The vendor's policy was not checked for this. Ask for the subprocessor list and the AI training position in writing, especially for portfolio data about budgets and staffing.

Where Asana falls short in practice

  • Capacity planning is thin on the price page. Portfolios are clear, but role-based capacity planning and scenario ranking are not named on the pricing page. A PMO that levels staffing across projects should test this in a pilot.
  • AI caps are small. AI Teammates carry account-level request caps of 50 on Advanced and 250 on Enterprise. A large team using agents every day will pay per request or move up a tier.
  • No trial and no refunds. The page lists no free trial and says refunds are not offered. A PMO that buys Advanced without a pilot has no easy way back after the first invoice.

Works with

Alternatives to Asana

Asana: common questions

Which Asana plan includes portfolios?

Advanced lists unlimited portfolios at $24.99 per user a month billed annually, as of November 2026, and Enterprise and Enterprise+ include them too. Starter and Personal do not list portfolios. Confirm in a pilot how many projects can sit in one portfolio and what fields the roll-up shows.

How does Asana price AI usage?

AI Studio credits come with the plan per billing account, and extra use is billed per request: $0.50 on prepaid packs and $0.60 pay as you go. An on-demand option at $5.99 per user a month is also listed. Finance owners should set a monthly request cap.

Does Asana offer a free trial?

The pricing page does not mention a trial. The Personal plan is free forever for up to two users, and the page says Asana does not offer refunds. A team that wants to test portfolios should ask sales whether a time-limited trial of Advanced is available.

Does Asana train AI on my project data?

The terms we opened said the customer controls customer data and set rules for using Asana AI, but they did not state a training policy. The privacy statement and data processing addendum, which were not opened, are the place to check. Request a written answer before enabling AI.

How many users can an Asana team have?

Starter, Advanced and Enterprise list no user seat limits. Seats can be added in increments of one for two to five total users, and the page states no minimum for paid plans. Per-user pricing means a large rollout should be priced with a sales quote.

Sources